Capitalize on Your Data Blind Spots with BI

July 5, 2017

An extensive amount of data is available to companies. Where data exists, so does potential. The potential for increased growth, increased ROI, increased customer satisfaction, increased employee performance, and more. Using outdated or slow reporting solutions, like Excel, to understand company data creates data blind spots. The unreviewed data hidden in these blind spots is filled with potential waiting to be discovered.

The best way to uncover and capitalize on the potential hidden in your data is a business intelligence (BI) solution.

Visibility increases ability

In business, limited visibility equates to limited ability. Trying to run a company and reach your goals with limited internal visibility is like trying to follow the road signs to a destination without glasses when you need them. In both cases, the information to get you where you want to go exists but isn’t visible without the right tools.

A BI solution provides the necessary visibility into company data so you can capitalize on its hidden ability.

Remove the blind spots from your decisions

If a similar problem keeps resurfacing at your company, you may have a blind spot.

Leading your company with a slow or outdated reporting solution limits your internal visibility and creates blind spots in your decision-making process. Blind spots not only hide important information, they create problems.

Eliminating problems comes down to asking the right questions. Award-winning author Ursula K. Le Guin said, “There are no right answers to wrong questions.” In other words, if you are asking the wrong question about your problem, you’ll never get the right answer to fix it. It’s hard to ask the right questions when data blind spots, created by incomplete or slow data, hold your company back.

Turn data into insight with the right questions

Carly Fiorina, former HP CEO said, “The goal is to turn data into information, and information into insight.” Turning data into insight unlocks company potential. Modern BI solutions automate the reporting process, helping companies of any size better understand what their data is trying to tell them. With this understanding, a company can tap into and leverage the potential hidden in their data blind spots to grow.

When 1 Atelier started using Grow, they discovered valuable data they could capitalize on.

“We had lots of data we didn’t even know about, stuff that was sitting under the surface of our toolset just waiting to be tapped.”

– Brandon Ferioli, 1 Atelier Digital Product Manager

BI helps SMBs tap into their potential

For businesses of any size, particularly for small and midsized businesses (SMBs), tapping into potential hidden in their data can be difficult. SMBs operate with limited resources, meaning employees fill several roles to ensure the necessary work gets done. Using a slow and manual reporting method adds to the workload. Because of this, certain tasks aren’t optimally completed.

A BI solution optimizes the reporting and analytics process so your company can save time, money, and effort and make the most of its data.

Does your BI strategy provide you with the info you need when you need it? Or could it use an upgrade? Learn how a business intelligence solution like Grow can help you get the most out of your data by requesting a demo today.

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