Customer Story: Blue Sky Distributing

Blue Sky Distributing is a family-owned wine and spirits distributor that carries partner brands from around the world. Their customers vary from small, family-owned restaurants to retail stores. They are evolving the distributor relationship by providing the world’s top craft brands with tailored customer service, a variety of valuable resources and tools, custom marketing solutions, and much more.

Chris Deutschman
CEO and Owner
Blue Sky

Company: Blue Sky Distributing
Website: www.blueskydistributing.com/why
Why Grow?
・Shareable dashboards improved communication
・Easy customer reporting
・Able to keep pace with biggest competitors

Reporting That Cut Work Time

“Before Grow, we really struggled with communicating important data with our brand partners and staff.”

Since day one in 2012, Blue Sky has focused on the goals and needs of each customer. With customers around the world and several global partners, success was on the horizon. However, coordination between customers, brand partners, sales reps, and Blue Sky Operations became complicated. Blue Sky CEO and Owner, Chris Deutschman says, “Before Grow, we really struggled with communicating important data with our brand partners and staff. I was having to spend hours translating Quickbooks reports to Excel sheets in order to report to brands and staff. It was tedious and frustrating on a weekly basis.”

“I was looking for ways to improve efficiency and reporting, and cut my work time. That’s what led me to Grow.”

Sick of confusion and complication, Deutschman continues, “One of my biggest strategic goals in 2016 was to better systematize and turnkey my business. As such, I was looking for ways to improve efficiency and reporting, and cut my work time. That’s what led me to Grow.”

Filling the Reporting Gaps

“We are small and have a small budget, but with Grow, our analytics and reporting are just as good as our biggest competitors.”

The transition to Grow was exactly what Blue Sky needed. After implementation, “Each sales rep, brand partner, and myself were able to see specific Quickbooks data around sales, inventory, and reporting,” says Deutschman. He continues, “We immediately were able to track revenue by brand, revenue by customer, revenue by territory, inventory, samples, etc.” Grow filled Blue Sky’s reporting gaps. Deutschman explained, “We are small and have a small budget, but with Grow, our analytics and reporting are just as good as our biggest competitors’.”

Easy, Effective, and Efficient

Since implementation, Deutschman says, “I’ve found my favorite Grow feature is the shareable dashboards. I love being able to just give out a clean link that is impossible to mess up with no logins, passwords, or training. We just tell people, ‘Go to this link, check out our Grow dashboard, and plan to use this during our regular communications.’ It’s easy, effective, and efficient for everyone!”

“With everyone able to see exactly how we’re doing at any given moment, it allows for greater progress.”

Sharing analytics and reporting has been key to Blue Sky’s success. Deutschman continues, “Our most positive experience with Grow has been the increased communication and feedback we’ve received from our brand partners. With everyone able to see exactly how we’re doing at any given moment, it allows for greater progress.”

“Grow gives our brands and staff access to the right data and metrics to help us focus on the real problems and solutions that will grow our business.”

Deutschman adds, “Overall, Grow is solving my reporting problems and has impressed everyone that has used it. We have partners around the world that now have real-time access to important data like inventory, sales by customer, staff notes, and more. Grow gives our brands and staff access to the right data and metrics to help us focus on the real problems and solutions that will grow our business.”